Today concert promoters or tour promoters are instrumental in promoting concerts. It is the job of the promoters to hire a performer, finalize a venue, price the event, and make arrangements for transportation and media coverage. Media coverage means promoting the concerts on various media like television and radio advertisements, online advertisements on social media, newspaper advertisements, and posters.
College campuses could be a great place to promote concerts. College campuses can give rise to new fans that artists, promoters, and brands could concentrate on for promotion.
A Concert Promotion Book is a collection of topics which are useful for the promotion of a concert. This book teaches how to plan and market a concert by keeping various aspects in mind.