Today’s concert promotion is done by skilled professionals called concert promoters or tour promoters. Concerts provide an excellent platform for artists to connect with their fans. There are many ways in which a concert can be promoted.
Consideration for Promoting Concerts:
Scheduling: Concert dates should be finalized keeping in mind a few things, such as not clashing with other mega-events. Holiday dates can attract larger crowds.
Media: TV and radio advertisements, press releases, and social media advertisements.
Videos: Video clips are an effective tool for promoting musical events. Video clips can be circulated on websites, social media, or TV for comprehensive coverage.