Promoting a concert today is done by skilled professionals called concert promoters or tour promoters. Concerts provide a great platform to artists to connect with their fans. There are many ways in which a concert can be promoted.
Consideration for Promoting Concerts:
Scheduling: Concert dates should be finalized keeping in mind a few things, such as not clashing with other mega events. Holiday dates can attract larger crowds.
Media: TV and radio advertisement, press releases, and advertisement on social media.
Videos: Video clips are an effective tool for promoting musical events. Video clips can be circulated on websites, social media, or on TV for wide coverage.